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Measurement and analytics company 605 said it is launching a platform that will help programmers and advertisers plan, buy, assess and attribute advanced advertising campaigns. AMC Networks and Discovery are the first two programmers to sign up for a pilot test of the 605 Platform, the company ...

Hulu + Live TV now has 3.2 million subscribers, according to figures released Tuesday by the Walt Disney Company. Barring a disclosure of huge growth for Sling TV when parent company Dish Network reports its fourth-quarter earnings later this month, Hulu Live is now the biggest virtual MVPD on the ...

Save My Skin, showing dermatologist Dr. Emma Craythorne addressing extreme skin conditions, premieres on TLC Feb. 20. Save My Skin leads out of My Feet are Killing Me Feb. 20, then slides into the 9 p.m. ET/PT slot March 5. Craythorne is based in London. “At TLC, audiences absolutely love our ...

About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state. 

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