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Tru-Optik and Beachfront said they are working together to provide validated inventory segments across over-the-top devices. Beachfront said it is the first supply-side platform (SSP) to provide both inventory quality validation and audience validation across all OTT devices, including Roku, Apple ...
Read more: Tru Optik Launches Audience Validation with Beachfront
AMSTERDAM, JULY 26, 2018 – xG® Technology, Inc. (“xG”) (Nasdaq: XGTI, XGTIW), whose brands are recognized as the global leaders in live video communications in the broadcast, law enforcement and defense markets, announced today that IMT and Vislink will be displaying a wide array of leading edge ...
NBCUniversal racked up a strong upfront, with a 5% increase in volume compared to last year. “Underscoring the importance and value of all this great content to advertisers, we just completed another outstanding upfront, with high single digit pricing gains, coupled with 5% growth in volume ...