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Dr. Phil McGraw will continue to host and executive produce his daytime talk show, Dr. Phil, through 2023, said Steve Hackett, president of sales for CBS Television Distribution. Daytime’s top talk show for the past seven years, Dr. Phil is currently in its 17th season. The multi-year deal will add ...

Nielsen reported lower third quarter earnings as its troubled buy unit offset gains at its TV measurement business. Earlier this year, Nielsen announced that it was undergoing a strategic review that could lead to the sale of the Buy unit or a transaction involving the entire company. Nielsen’s net ...

SpotX said it has made a deal to connect its clients to the Syncbak’s ad serving system, enabling dynamic ad insertion in live over-the-top broadcasts. The Syncbak system will also use SpotX’s programmatic technology “At Syncbak, we want to help local broadcasters monetize and make their content ...

About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state. 

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