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Nielsen Thursday said that users of its Nielsen Media Impact tool will be able to incorporate radio as the plan and optimize national and local advertising campaigns. Using data from Nielsen’s National Regional Database, advertisers will be able to better understand the value of radio in their ...

HOLZKIRCHEN, Germany — Nov. 15, 2018 — WORK Microwave, a leading European manufacturer of advanced satellite communications equipment, today announced that it has partnered with the Technical University of Munich (TUM), Institute of Astronautics, to conduct a comprehensive field test on DVB-S2X and ...

BOTHELL, Wash. — Nov. 14, 2018 — The Alliance for IP Media Solutions (AIMS) today announced a newly elected 2018-2019 board of directors who will lead the organization's effort toward a standards-based IP infrastructure for professional media. All existing board members — AIMS Board Chair Michael ...

About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state. 

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