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Nielsen and Cox Media Group said they signed a multi-year renewal of their TV and audio measurement agreement. The new contract covers all of Cox Media Group’s television and radio stations, plus CoxReps and Videa. The deal comes at a time when Nielsen’s local market business is under pressure from ...

Inscape said the number of connected TV sets from which it gets viewership data has passed the 10 million mark, more than any other smart-TV data provider. A subsidiary of Vizio, Inscape provides its Automated Content Recognition data to a growing number of networks, ad agencies and other companies ...

Britbox, the streaming service featuring British television, said it has surpassed 500,000 subscribers. The service, launched in March 2017 by BBC Studios and ITV, says its core audience is women age 45 and over who live in the south and midwest and are Anglophiles. AMC Networks is an investor in ...

About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state. 

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