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Netflix stock dropped after it failed to meet expectations for subscriber growth in the second quarter but analysts are mixed on how cautious investors should be about the high-flying streamer in the longer term. Judging from early reports, the bulls are a little less bullish, while those who doubt ...

Whatever the merits at this point of putting together CBS and its sibling Viacom, combining the media companies would create a leader in the national TV advertising business. According to an analysis by Standard Media Index, CBS and Viacom combine for a 20.2% share of all national TV ad revenue ...

Matrix, the only global ad sales platform built for media, today announced that The Jim Pattison Broadcast Group will implement their Monarch media ad sales platform across all television, radio, online properties, throughout all of their markets. The enterprise-wide adoption of the platform will ...

About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state. 

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