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AMC also announced a new carriage agreement with Charter Communication. As part of the deal, Charter will launch all of its subscription video on demand services plus AMC Premiere, the company’s ad-free version of its channel. The SVOD services include Acorn TV, Shudder, Sundance Now and UMC. “We ...

Direct-to-consumer brands--digital-first marketers--have spent $2.3 billion on television advertising so far this year, according to a new report from iSpot.TV. The DTC brands have become prime targets for network ad sales teams because many have become big buyers of TV time. Most of these brands ...

Video ad management platform Beachfront is making moves to strengthen the service the demand side of its business provides to media buyers and advertisers. The company has hired David Clutter, most recently VP of national strategic agency and programmatic partnerships at PlaceIQ, as its first head ...

About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state. 

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