Member Login
Log in

Register


wvba member header2

Cadent said it acquired 4Info in a move that enhances its ability to target over-the-top and connected TV audiences and measure the reach of cross-screen campaigns. Financial terms were not disclosed. The deal continues a wave of merger and acquisition activity in the advanced advertising and ad ...

Gray Television said it renewed and expanded its relationship with Comscore. Under the new agreement, Comscore will provide local TV currency data for selling advertising in 83 of the 93 markets where Gray runs stations. The footprint of those stations represents about 19% of all U.S. TV ...

The International Telecommunications Union has recommended adopting ATSC 3.0 as its digital broadcast standard.  The U.S.-backed standard allows broadcasters to deliver 4K video to mobile devices, deliver interactive advertising and alerts and much more.  Related: Amplifying the ...

About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state. 

WVBA Press

Excellence in Broadcasting

Upcoming Dates

No events found