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Account Executive-WTAP

Job Description

Job Details
About Gray Television:

Gray Television is a leading media company that owns and operates high-quality stations in 101 television markets. Upon closing pending transaction, Gray will own television stations serving 113 television markets that collectively reach 36 percent of US television households. We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.

About WTAP:

WTAP is THE main voice in the Mid-Ohio Valley. We may be among the smallest TV stations in America, but we are also one of the most dynamic. With state-of-the-art technology, a terrific on-air look, and a dynamic digital presence. You'll be proud of the work you'll do here. You'll get to explore whatever you want to do in the communications field, whether it's on-camera, behind-the-scenes, or in sales. WTAP is involved in the communities we cover. From covering high school sports, to participating in local events, to helping small businesses grow and thrive through commercials and mobile products, WTAP does it all. And we do it all – together. The Mid-Ohio Valley includes the communities of Parkersburg, WV and Marietta, OH and the 50-mile area surrounding them. It's the kind of place where you can walk down the street and say ''hi'' to people and they'll say ''hi'' right back at you! It's the kind of place where local news-people become like family to the viewers and on-line readers.

Job Summary/Description:

Account Executive position at WTAP is responsible for the prospecting, qualifying, and selling digital and broadcast solutions to local direct clients. We are looking for positive people who are interested in working in a fun culture that offers a professional environment with excellent opportunities for growth. We offer extensive sales and marketing training and some of the best advertising products to sell in the market. Candidate must demonstrate a thorough knowledge of digital media marketing and an ability to provide digital solutions across multiple platforms.

The successful candidate will be responsible for (but not limited to) the following:

• Strategically prospect for, qualify and close New Local Direct Businesses
• Close a minimum of five (5) New Local Direct Business clients per month
• Utilize training opportunities that Gray Television has to offer on a weekly basis depending on your needs
• Self -starter
• Be positive


• Minimum of two years’ experience in Outside Sales with a proven track record of prospecting, qualifying, presenting, and closing business
• Have a passion for helping businesses grow sales and profitability
• Self-motivated, strong work ethic with a passion for helping and succeeding
• Have a winning, positive, can-do attitude that energizes your teammates and potential clients
• Great communication and presentation skills
• Track record of creative idea generation
• College Degree preferred
• Must possess a valid driver’s license with a good driving record
• Must be able to pass a background check and drug screening

Come join our dynamic sales team, go to, you may type in the job title, station call letters, or click on "apply now"

Additional Info:

Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

As a condition of employment, Gray Television will require that newly hired employees, whether part-time or full-time, be fully vaccinated against the coronavirus by the first workday to the extent permitted by applicable law unless you qualify for a medical or religious accommodation.


Travel Required

Self-Starter: Inspired to perform without outside help

Licenses & Certifications
Required Drivers License

More details

Name Job Description
Business Name Gray Television dba WTAP TV
Education High School
Job Type Full Time
Job Status Interviewing
Required Travel As Assigned
Link To Apply Apply Online

Job Details

Ad ID : 270

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Account Executive-WTAP

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About WVBA

The West Virginia Broadcasters Association has been representing and serving West Virginia commercial radio and television stations since 1946. We are a member-driven trade association that provides unequaled service and value to stations throughout the state. 

Upcoming Dates

15 Dec
EIB Awards Submissions Open
Date 12.15.2021
25 Jan
23 Apr
TV Show in Las Vegas
04.23.2022 12:00 pm - 04.27.2022 1:00 pm